February 21 event to feature Black alumni and straight talk on navigating the career maze Feb 19, 2024
On Wednesday, February 21, the Walker College of Business will celebrate Black History Month with a Courageous Conversation, Straight Talk...
Events, upcoming-event, Alumni, Students, Inclusive Excellence, Dept - MGT, Dept - ACC, Dept - MKT SCM, Front Page
Alumna featured: 'secret' behind the dramatic rise of the Stanley cup? Women. Feb 19, 2024
App State alumna Lauren Solomon, the national sales director at Stanley, played a key role in making the Stanley Quencher one of the most popular water bottles in the country.
Alumni, Front Page, Dept - MKT SCM
App State Online bachelor’s, master’s programs named among nation's ‘best’ for 2024 by U.S. News & World Report Feb 18, 2024
The annual U.S. News rankings recognized App State business, education and nursing programs Walker College News, MBA, Dept - MGT, Front Page, Dept - MKT SCM
Summer campers in Peacock Hall focus on innovation Jul 23, 2019
During the summer of 2019, both the long-standing Martha Guy Summer Institute (MGSI)...
Students, Sustainable Business, Centers - Center for Entrepreneurship, Dept - CIS, Dept - MKT SCM, Front Page
Advertising research will help marketers know when to invest in ad creativity Jun 26, 2019
Research on advertisement creativity from Walker College Marketing Professor Ilgım Dara Benoit was recently published in the...
Research, Dept - MKT SCM, Faculty, Front Page
Supply chain management program to transition to Department of Marketing Jun 14, 2019
BOONE, N.C.
Faculty, Dept - CIS, Dept - MKT SCM, Walker College News, Front Page
Alumni Spotlight: Sales Marketing Grad Patrick Holden Jun 10, 2019
Patrick Holden ‘19 majored in marketing at Appalachian State University with a concentration in professional selling.
Today, Holden is a...
Alumni, Competition, Dept - MKT SCM
Marketing professors provide advice for credit card selection May 23, 2019
Appalachian State University marketing professors Pia Albinsson and Neel Das were recently featured in...
Dept - MKT SCM, Faculty
Marketing lecturer offers advice on Amex cards May 20, 2019
Appalachian State University marketing lecturer Charlie Ciaramita was recently featured in a...
Faculty, Dept - MKT SCM
Walker College announces inaugural recipients of Dean's Club Research Prize May 7, 2019
During the 2019 G.A. Sywassink Day of Excellence, four Appalachian State University business professors earned the first-ever ...
Faculty, Dept - MKT SCM, Dept - MGT, Dept - ECON, Sustainable Business, Research, Front Page, Walker College News
Research suggests sales managers should pay attention to the salespeople’s perceptions of justice norms Jan 24, 2019
Faculty research from professors at Appalachian State University's Walker College of Business has shown that organizations' justice norms enhance...
Faculty, Research, Dept - MKT SCM, Front Page
Nine business students to present senior research theses Dec. 6 Nov 27, 2018
Student members of Appalachian State University's Business Honors Program ...
Students, Front Page, Events, Research, Dept - ACC, Dept - CIS, Dept - MKT SCM, International
Marketing students compete in national collegiate sales competition Nov 25, 2018
Appalachian State University students majoring in sales marketing recently competed at the International Collegiate Sales Competition (ICSC) in...
Students, Dept - MKT SCM, Competition