1967: Appalachian State Teachers’ College becomes Appalachian State University

  • In 1967, Appalachian State Teachers’ College (ASTC) designated a “regional university” and the name changed to Appalachian State University.
  • The Economics and Business Department completed a curriculum benchmarking study of business programs at 86 university members of the American Association of Collegiate Schools of Business (AACSB).
  • The Business Administration program which was a major in the Economics and Business Department grew very rapidly. Students could select a field of emphasis from Accounting, Economics, Finance and Insurance, Management, Marketing and Merchanclising, or Secretarial Administration.
  • Members of the faculty working as special committees duplicated recommended degree programs for each of the emphases areas consistent with the recommendations of the American Association of Collegiate Business Schools.