- In 2011, a $1M lead gift from BB&T supported the creation of the Student Leadership Center in the Walker College of Business.
- By 2012, a student services center on the second floor of Peacock Hall was named for college supporter and 1986 accounting alumnus Marshall Croom. Croom served as a leader on the college's advisory council (2001-present). The Marshall Croom Student Services Center began housing the college's Business Career Services in the BB&T Student Leadership Center and the business academic advising center in 2016.
Marshall Croom, right, with his former professor, Ken Peacock. - By 2013, the Walker College would start hosting an annual Walker Business Connections Conference.