MS in Applied Data Analytics

About the MS in Applied Data Analytics Degree

Appalachian State University offers a Master of Science in Applied Data Analytics. This STEM designated degree provides students with not only the technical skills to work with data, but to do so within the business context. International students will enjoy 36 months (3 years) of Optional Practical Training (OPT). The program develops business professionals who understand and can apply data analytics concepts, techniques and tools to promote effective organizational decision-making and problem-solving. 

Admission requirements and GRE/GMAT waiver qualifications

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Program Concentrations

  1. Health care analytics
  2. Marketing analytics
  3. Supply chain analytics
  4. Sustainability analytics
  5. Interdisciplinary analytics
  6. Cybersecurity analytics

High Job Demand

Organizations increasingly rely upon both structured and unstructured large-scale data for operational and strategic decision-making. To help bridge the gap between demand and skills, Appalachian created the Master of Science in Applied Data Analytics in 2016. The US Bureau of Labor predicts a 24% increase in demand for jobs with data analytics skills over the next eight years. 

Learning Application

Graduates of the program will have an integrated knowledge of business and analytics concepts, approaches and tools. Students will utilize established research centers and relationships with companies to capitalize upon opportunities to work with the business community, allowing them to learn firsthand how to apply knowledge gained through the curriculum in a real-world setting. 

Program Facts

  • MS in Applied Data Analytics consists of 36 credit hours, 27 core hours and 9 hours of electives. 
  • An accelerated prerequisite program will make it possible for the program to be open to all undergraduate majors who want to apply. Students may complete the program in one year by attending full-time, or in two years by attending part-time. 
  • Students may choose a concentration in health care analytics, marketing analytics, supply chain analytics or sustainability analytics. Students wishing to pursue a more general approach to the degree may choose an interdisciplinary track. 
  • Students will benefit from a dedicated academic advising and a career services office to assist students with programs of study, and professional, leadership and career development opportunities. 
  • Graduates have a blend of business knowledge, analytics skills, and the ability to participate effectively as a business professional. 


Scholarship opportunities are available to assist students with costs associated with the MS in Applied Data Analytics at Appalachian State University, such as tuition, books, software, conference presentations, international travel, etc. Selection criteria include academic standing and financial need.

Assistantships are paid employment. All full-time, on-campus degree-seeking students are eligible for assistantships within their home departments and in other offices on campus. 

Attention International Students:  As part of the Walker College of Business graduate programs' strategic initiative to increase international enrollment, international students who enroll in our program will receive a scholarship of up to $250 in their first semester.  These funds are meant to defray the additional application costs for international students.  Save and submit your receipts for expenses, including the application fee, transcript evaluation fee, IELTS or TOEFL exam fee, and GRE or GMAT fee, and be granted a scholarship for the actual amount spent, up to $250.  This scholarship will be paid in the month after the term start date.

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