Walker College of Business

The focus of this course is on developing an entrepreneurial mindset and applying design thinking principles through firsthand experiences with Italian businesses and culture. Students will spend three weeks in Florence, Italy, exploring how Italian entrepreneurs and companies use creativity, innovation, and design to develop products, build brands, and compete in global markets. The program includes planned visits to internationally recognized companies such as Lamborghini, Ducati, and Barilla, where students will examine different approaches to entrepreneurship, innovation, and competitive differentiation. Students will also participate in cultural activities and excursions to destinations such as Rome and Cinque Terre, providing opportunities to better understand the relationship between Italian culture, history, and business practices. A significant portion of the course lectures, assignments, and experiential learning activities will take place in Italy, allowing students to apply course concepts in a real-world international setting. ENT 3060 is a required course for Management majors and Entrepreneurship minors at  fulfills the university's Global Issues requirement.

Course

ENT 3060 Design Thinking and Entrepreneurial Mindset - 3 credits (Pre-reqs: 54 earned hours)

Credits (3 credit hours)

• This course counts as a management major required course, a HOS elective(major, minor), an Innovation & Entrepreneurship/Entrepreneurial Studies minor required course,  an IB elective (major, approved, required or other),  COB elective or upper level elective and fulfills the Global Issues requirement. 

Program Leader

Justin Kent - kentkj@appstate.edu

Questions/To Apply

Application and full program details, including cost, will be posted soon. Contact the program leaders to find out more about this program.