Four first-year students at Appalachian State University have been awarded full tuition for up to eight semesters through the Dr. Willie C. Fleming Scholarship — a merit-based scholarship established to honor Dr. Willie C. Fleming ’80 ’84, App State’s chief diversity officer. One, Amaya Crawford, of Charlotte, is an intended business major.
Crawford plans to major in marketing with a concentration in digital marketing, said she chose App State because of its location. “The campus is absolutely beautiful and I love being in the mountains. It felt like home,” she said.
She is interested in learning more about business and world languages and said the Fleming Scholarship will open up doors for her to study abroad.
During her senior year at Charlotte’s South Mecklenburg High School, Crawford served as secretary of the school’s National Association for the Advancement of Colored People (NAACP) chapter and co-captain of the varsity cheer team. She was also a member of the Social Studies Honor Society and a competitive dancer.
The Fleming Scholarship program is designed to support students from underrepresented populations. Fleming Scholars are selected based on their desire to promote cultural diversity. In addition to covering full in-state tuition and fees, the scholarship provides mentorship by alumni, the opportunity to participate in inclusivity-focused events, and networking and team building within each cohort of recipients.
Academic excellence is also a key qualifier for the applicants, and as members of the Appalachian Community, they are called on to speak publicly and assume the responsibility of leadership, scholarship and community involvement.