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Mountaineer Gear Teammates at 2025  International Collegiate Business Strategy Competition

Management students compete in International Collegiate Business Strategy Competition in California May 31, 2025

Appalachian State University students participated in the 2025 International Collegiate Business Strategy Competition, hosted by California State University, Long...

Students, Competition, Giving, Front Page, Dept - MGT
Kyle Vetter, left, receives a certificate for best research poster

MBA student earns 'best paper' at annual celebration of Student Research and Creative Endeavors event May 27, 2025

Walker College of Business MBA student Kyle Vetter won the best research poster competition, which was awarded on April 16 as part of Appalachian State University's 28th Annual...

Students, Research, Front Page, MBA, Dept - ECON

MBA Alumni Highlight: Judy Sweger Sep 6, 2019

Judy Sweger ‘08 is the Director – Compensation & Benefits at Old Dominion Freight Line, Inc.  In this role...

Alumni, Front Page, MBA
International business major earns Benjamin A. Gilman International Scholarship to study abroad

International business major earns Benjamin A. Gilman International Scholarship to study abroad Aug 5, 2019

Boone, NC – The Office of Nationally Competitive Scholarships, a division of University College at Appalachian State University, is pleased...

Students, International, Scholarships, Front Page
Advertising research will help marketers know when to invest in ad creativity

Advertising research will help marketers know when to invest in ad creativity Jun 26, 2019

Research on advertisement creativity from Walker College Marketing Professor Ilgım Dara Benoit was recently published in the...

Research, Dept - MKT SCM, Faculty, Front Page