ASU Department of Economics – Matt Drake, Drew McCarty, Ben Sullivan, and Anthony Santelle, members of the App State Student Chapter of the National Association for Business Economics conducted an economic impact study of the High Country Beer Fest with Professor John Whitehead.
They conclude that the beer fest has an economic impact of $150,000. A summary of the report is available here: Download Economic Impact of the 2015 High Country Beer Fest.
Drake, a senior majoring in Economics and Mathematics at Appalachian State University, also recently presented his work at the state's Undergraduate Research and Creativity Symposium in High Point, NC.