Albinsson named Beroth Professor of Marketing

Pia Albinsson has been named the Beroth Professor of Marketing in the Walker College of Business at Appalachian State University. 

Dr. Pia Albinsson

Dr. Albinsson is a professor of marketing in the Department of Marketing and Supply Chain Management. Her teaching interests include collaborative consumption, consumer activism, corporate social responsibility and advertising effectiveness. Dr. Albinsson is a past recipient of the Walker College's Sywassink Award for Excellence in Research and has previously held a Dean's Club Professorship.

Related: Seven earn professorships in Walker College of Business

Before joining the faculty at Appalachian in 2009, Dr. Albinsson worked in the tourism industry in Greece as well as banking and finance in her native Stockholm, Sweden. Dr. Albinsson earned her MBA and her Ph.D. in business administration and marketing from New Mexico State University.

About the Beroth Professorship of Marketing

The Beroth Professorship of Marketing is named for Appalachian State University alumnus and Walker College of Business Advisory Council member emeritus Winfield Beroth and his wife, Judy. The Beroths are long-time supporters of Appalachian and its Walker College of Business. The professorship was established in 2021, and its holder receives a $2,000 annual stipend.

Related: Beroth family business honored by Triad Biz for regional success and impact

About Professorships in the Walker College of Business

Each professorship recognizes a faculty member who has demonstrated outstanding performance in instruction, scholarship and service.

The recipients receive a salary stipend to further advance their work.

View the current holders of professorships or learn more at

Albinsson named Beroth Professor of Marketing
Published: May 14, 2021 12:00am