Marketing students earn top two spots in national 'cold calling' competition
Apr 24, 2023
Senior Justice Mapp and Sophomore Kenley Cannon, marketing students in Appalachian State University's Walker College of Business, have earned the...
Marketing senior earns national 'Innovation Award' from PSE
Apr 24, 2023
Justice Mapp, a senior marketing student in Appalachian State University's Walker College of Business, has earned a national award from Pi Sigma ...
Gungor named top student; 29 earn 'App State Best' honors
Apr 23, 2023
Walker College of Business Honors Program Director Lori Medders welcomed a group of around 200 Appalachian State University students and their family ...
Finance professor to serve as Macebearer for May 13 Commencement Ceremony
Apr 18, 2023
Professor Austin Eggers, an assistant professor of finance and the 2022 Sywassink Awardee for Teaching Excellence, will serve as macebearer for this s...
Students from Appalachian State University in National Shore Sales Challenge
Apr 4, 2023
By: Mounica RamireddyBOONE, NCStudents from Appalachian State University have achieved success in the 2023 National Shore Sales Challenge, held March ...
App State AMA receives honorable mentions at Annual Collegiate Conference
Apr 4, 2023
By: Mounica RamireddyBOONE, N.C.Student members of Appalachian State University’s chapter of the American Marketing Association (AMA) recently parti...
Marketing professor co-authors work noted for 'Credible and useful knowledge that can be applied to benefit society'
Mar 29, 2023
The American Marketing Association recently announced the recipients of the fourth annual Awards for Responsible Research in Marketing.Among the winni...
Alumnus Jamie Harris ACC '84 will headline April 20 Boyles Lecture
Mar 13, 2023
The 64th event in Appalachian State University's Boyles Distinguished Lecture Series will take place Thursday, April 20 at 2:00 p.m. in the Schae...
Building a Global Mindset without leaving Boone
Mar 6, 2023
Students in Appalachian State University's International Human Resource Management (MGT 3670) course are building a global mindset, without ...
MBA alumna named chief marketing and communications officer for University of Maine
Mar 3, 2023
Walker College alumna Meredith Whitfield MBA '11 was recently named chief marketing and communications officer for the University of Maine.I...