Dept - MKT

Appalachian State University’s Small Business and Technology Development Center (SBTDC) has aided small businesses in North Carolina during the COVID-19 pandemic. As part of its efforts, the center helped a company develop a new business stream: producing COVID-related retail signage and floor decals, such as the one pictured, to promote physical distancing and the wearing of face coverings.

App State’s SBTDC was a ‘first responder’ for small businesses during the pandemic
Jan 4, 2021

BOONE, N.C. — Appalachian State University’s Small Business and Technology Development Center (SBTDC) served as a “first responder” ...

More than 1,700 Appalachian State University graduates were conferred degrees during the university’s virtual Fall 2020 Commencement Dec. 11. This photo collage shows a handful of the numerous celebratory commencement photos shared by App State’s Class of 2020 graduates via social media.

A December to remember for App State’s more than 1,700 graduates
Dec 14, 2020

BOONE, N.C. — Approximately 4,000 Appalachian Community members gathered virtually during Appalachian State University’s Fall 2020 Commencement to...

Displayed in front of the Appalachian State University sign, located in Founders Plaza on App State’s campus, are the university mace and banner, along with the banners for App State’s College of Arts and Sciences, Beaver College of Health Sciences, College of Fine and Applied Arts, Hayes School of Music, Reich College of Education, Walker College of Business and Cratis D. Williams School of Graduate Studies. The state flag is shown at far right and the U.S. flag is pictured at far left.

More than 1,700 Mountaineer graduates to be recognized during App State’s virtual Fall Commencement
Dec 7, 2020

View original story at today.appstate.edu.As 2020 comes to a close — a year marked by the global pandemic — Mountaineers near and far will celebra...

Pia Albinsson

Marketing professors weighs in on accepting credit cards by phone
Dec 4, 2020

CreditDonkey recently assembled a panel of industry experts to answer readers' most pressing questions on the benefits of accepting credit cards via p...

App State senior wins RIMS ERM Student Video Competition

App State senior wins RIMS ERM Student Video Competition
Nov 25, 2020

Appalachian State University student Matthew Scott has won the 2020 RIMS ERM Student Video Competition.Scott, a senior from Huntersville, North Caroli...

2020 Walker College International Award Winners

Seven recognized for their international achievements in virtual awards ceremony
Nov 17, 2020

Four Appalachian State University business students and two faculty members have earned awards from the Walker College of Business for outstanding int...

21 business professors named most helpful by first year students for 2019-20

21 business professors named most helpful by first year students for 2019-20
Nov 10, 2020

Each fall, Appalachian State University's Office of Student Success produces and distributes a list of its "most helpful" faculty and staff members. T...

4 diversity advocates named 2020–21 App State Fleming Scholars

4 diversity advocates named 2020–21 App State Fleming Scholars
Nov 2, 2020

Four first-year students at Appalachian State University have been awarded full tuition for up to eight semesters through the Dr. Willie C. Fleming Sc...

Picture of Megan Temple

Student Spotlight - Marketing Junior on Studying Abroad during a Pandemic
Sep 29, 2020

As we all know, this is a semester that looks like none before. With virtual learning in motion, social distancing everywhere, and international oppor...

Assistant professor of economics, Dr. Dennis Guignet (center) won the Dean’s Club Research Prize at Appalachian State University. Marketing professor, Dr. Neel Das (left), and finance professor Dr. Brandy Hadley (right) earned second place prizes

Three earn Dean's Club Research Prizes
Sep 18, 2020

Three professors in the Walker College of Business at Appalachian State University have earned Dean's Club Research Prizes. They are Dr. Dennis Guigne...