Dept - MKT SCM

Nik Nikolov

Marketing professor advises on "cheap" car insurance in North Carolina
Apr 14, 2021

Appalachian State University Assistant Professor of Marketing Atanas (Nik) Nikolov has been featured as an expert in a WalletHub article describi...

Caleb Alston

Alston named top student; 29 earn 'App State Best' honors
Apr 12, 2021

Faculty in Appalachian State University's Walker College of Business have selected App State's Best for 2021, the top students by business major and s...

Pia Albinsson, left, and Lubna Nafees

Marketing researchers discover marginalized women utilize social media to counter biased, mainstream narratives about them, promote well-being
Mar 29, 2021

Research from faculty at Appalachian State University examines the way in which marginalized women utilize social media to counter biased, mainstream ...

Dr. Lubna Nafees, assistant professor in Appalachian State University’s Department of Marketing and Supply Chain Management. Her research interests include social media and sustainable and conscious consumption.

For ‘the gram’: App State’s Dr. Lubna Nafees studies social media influencers
Mar 29, 2021

BOONE, N.C. — Dr. Lubna Nafees uses work time to surf social media. She’s not playing around, though: This assistant professor in Appalachian Stat...

Dr. Ilgım Dara Benoit

Research addresses major social problem, texting while driving
Mar 18, 2021

Research from Dr. Ilgım Dara Benoit, an assistant professor of marketing in Appalachian State University's Department of Marketing & Supply ...

Chris Zaman, of Cary, has been awarded a Benjamin A. Gilman International Scholarship to study or intern abroad — virtually or in person — in 2021.

International business, supply chain management double major earns Gilman Scholarship
Mar 8, 2021

Appalachian State University senior Chris Zaman, who is double majoring in international business and supply chain management in t...

Marketing professor advises on pandemic-era job market

Marketing professor advises on pandemic-era job market
Feb 15, 2021

Appalachian State University Assistant Professor of Marketing Lubna Nafees recently offered some advice about the pandemic-era job market to recent gr...

Walker College professors earn grant funding from Dean's Club

Walker College professors earn grant funding from Dean's Club
Feb 8, 2021

The Walker College of Business Dean's Club has awarded innovation grants to 19  tenured and tenure track business faculty members at Ap...

Drs. Charlie Chen, Dinesh Davè and Lakshmi Iyer

Walker College professors earn App State VIP awards for development of hybrid, short-term study abroad programs
Jan 14, 2021

Drs. Dinesh Davè, Lakshmi Iyer, and Charlie Chen have been selected to receive a Virtual Initiatives Program (App State VIP) Award fro...

Appalachian State University’s Small Business and Technology Development Center (SBTDC) has aided small businesses in North Carolina during the COVID-19 pandemic. As part of its efforts, the center helped a company develop a new business stream: producing COVID-related retail signage and floor decals, such as the one pictured, to promote physical distancing and the wearing of face coverings.

App State’s SBTDC was a ‘first responder’ for small businesses during the pandemic
Jan 4, 2021

BOONE, N.C. — Appalachian State University’s Small Business and Technology Development Center (SBTDC) served as a “first responder” ...