Marketing professors consider organic food consumption in emerging markets
Sep 1, 2021
Marketing professors Lubna Nafees, Eva Hyatt, Neel Das and Unal Boya in Appalachian State University's Walker College of Business have published ...
Marketing research suggests frontline employees who must enforce rules with customers suffer significant stress
Aug 16, 2021
New research from William Northington, an assistant professor of marketing and supply chain management at Appalachian State University, suggests that,...
Walker College welcomes new business faculty and staff members for Fall 2021
Aug 12, 2021
The Walker College of Business at Appalachian State University announces the appointments of 19 new faculty members and six new staff members.Accounti...
Nikolov attains QM course certification for MBA international marketing
Jul 20, 2021
Nik Nikolov, an assistant professor in the Department of Marketing & Supply Chain Management in Appalachian State University’s Walker College of...
Supply chain management advisory board collaborates to endow scholarship
Jul 12, 2021
Members of the board that advises Appalachian State University’s supply chain management (SCM) degree program have achieved a fundraising milestone ...
Marketing professor offers advice on credit card promotions
Jul 2, 2021
Dr. Neel Das, professor of marketing and supply chain management and MBA program director in the Walker College of Business, is featured as an expert ...
Fall 2021 term brings administrative and curricular changes in App State’s Walker College of Business
Jul 1, 2021
The 2021-22 academic year brings Appalachian State University students in the Walker College of Business new educational offerings and the opportunity...
Marketing research provides clues for 'green' advertisers
Jun 25, 2021
Dr. Ilgım Dara Benoit, an assistant professor of marketing at Appalachian State University recently published an article in Journal of Consumer Marke...
Davè attains QM certification for MBA program's 'global supply chain management' course
Jun 24, 2021
Dinesh Davè, director of supply chain management in the Department of Marketing & Supply Chain Management in Appalachian State University’s Wal...
Marketing major earns leadership award
Jun 24, 2021
Appalachian State University senior Sam Cheatham has earned a Dr. Jim Street Award for Outstanding Presidential Leadership Award for his work with the...