Dean's Club Research featured in Peacock Hall October 14
Sep 28, 2021
Twelve business research projects were presented at the 2021 Walker College of Business Dean's Club Research Poster Session on Thursday, October ...
Marketing researchers examine motivations for a favorite American tradition: tailgating
Sep 28, 2021
Research from faculty at Appalachian State University examines a favorite American tradition: tailgating -- and what motivates us to participate in th...
Student economists estimate the economic impact of Blue Ridge Brutal
Sep 27, 2021
Students from Appalachian State University's student chapter of the National Association for Business Economics and faculty in the Department of ...
New faculty research highlight: Santosh Nandi
Sep 22, 2021
Santosh Nandi, an assistant professor of management at Appalachian State University, has recently published two research papers. Perceived Intera...
Marketing professors consider organic food consumption in emerging markets
Sep 1, 2021
Marketing professors Lubna Nafees, Eva Hyatt, Neel Das and Unal Boya in Appalachian State University's Walker College of Business have published ...
Marketing research suggests frontline employees who must enforce rules with customers suffer significant stress
Aug 16, 2021
New research from William Northington, an assistant professor of marketing and supply chain management at Appalachian State University, suggests that,...
App State professor awarded ADVANCE grant to foster gender equity in information technology
Jul 27, 2021
BOONE, N.C. — A persistent gap exists between the number of men and women in the information technology (IT) field: At colleges and universities acr...
Marketing research provides clues for 'green' advertisers
Jun 25, 2021
Dr. Ilgım Dara Benoit, an assistant professor of marketing at Appalachian State University recently published an article in Journal of Consumer Marke...
Accounting professor's research advises on effects of leniency in the workplace
Jun 24, 2021
Scot Justice, an assistant professor of accounting at Appalachian State University, recently published a practitioner article in The CPA Journal entit...
Eight earn business honors at App State
May 6, 2021
Eight students have graduated from Appalachian State University with business honors from the Walker College of Business. The students are Jacque...