Research

Student economists estimate the economic impact of Blue Ridge Brutal

Student economists estimate the economic impact of Blue Ridge Brutal
Sep 27, 2021

Students from Appalachian State University's student chapter of the National Association for Business Economics and faculty in the Department of ...

New faculty research highlight: Santosh Nandi

New faculty research highlight: Santosh Nandi
Sep 22, 2021

Santosh Nandi, an assistant professor of management at Appalachian State University, has recently published two research papers. Perceived Intera...

Marketing professors consider organic food consumption in emerging markets

Marketing professors consider organic food consumption in emerging markets
Sep 1, 2021

Marketing professors Lubna Nafees, Eva Hyatt, Neel Das and Unal Boya in Appalachian State University's Walker College of Business have published ...

Marketing research suggests frontline employees who must enforce rules with customers suffer significant stress

Marketing research suggests frontline employees who must enforce rules with customers suffer significant stress
Aug 16, 2021

New research from William Northington, an assistant professor of marketing and supply chain management at Appalachian State University, suggests that,...

App State professor awarded ADVANCE grant to foster gender equity in information technology

App State professor awarded ADVANCE grant to foster gender equity in information technology
Jul 27, 2021

BOONE, N.C. — A persistent gap exists between the number of men and women in the information technology (IT) field: At colleges and universities acr...

Marketing research provides clues for 'green' advertisers

Marketing research provides clues for 'green' advertisers
Jun 25, 2021

Dr. Ilgım Dara Benoit, an assistant professor of marketing at Appalachian State University recently published an article in Journal of Consumer Marke...

Accounting professor's research advises on effects of leniency in the workplace

Accounting professor's research advises on effects of leniency in the workplace
Jun 24, 2021

Scot Justice, an assistant professor of accounting at Appalachian State University, recently published a practitioner article in The CPA Journal entit...

From top left, clockwise, are Jacqueline Cooper, Sam Crouse, Sean James, Matthew Scott, Caleb Wright, Megan Winter, David Vaudo and Sophia Lang

Eight earn business honors at App State
May 6, 2021

Eight students have graduated from Appalachian State University with business honors from the Walker College of Business. The students are Jacque...

Logan Decker, left, and Caleb Garbuio have earned Brashear Prizes

Two earn Brashear undergraduate research prizes
May 4, 2021

Five seniors from Appalachian State University have participated in the 2021 Brashear Research Competition, and two have been honored with Brashear Pr...

Four professors in the Walker College of Business at Appalachian State University have earned Dean’s Club Research Prizes. They are, pictured clockwise from top left, Dr. Joseph Cazier, Dr. Edgar Hassler, Dr. Lubna Nafees and Dr. Jason Xiong.

Four earn Dean’s Club Research Prizes
May 1, 2021

Four professors in the Walker College of Business at Appalachian State University have earned Dean’s Club Research Prizes. They are, pictured clockw...