News

App State business students explore the future of  AI and Digital Transformation in Marketing across Europe  WCOB, App State at the historic Oude Markt (Old Market) in Leuven. Photo submitted

App State business students explore the future of AI and digital transformation in marketing across Europe
Nov 5, 2026

Eight Walker College of Business students explored how artificial intelligence (AI) and digital transformation are reshaping marketing practices and transforming industries across Belgium, the...

Walker College launches AI in Business Graduate Certificate
Nov 2, 2026

The Walker College of Business now offers a fully online AI in Business Graduate Certificate designed to help professionals understand artificial intelligence (AI) business applications while...

An representative from an employing organization (Lowe’s) speaks with online accounting students during a recent virtual career fair organized for App State Flight Path accounting students.

Online accounting students connect with employers through virtual career fairs
Oct 30, 2026

As more students seek flexible pathways to earn their degrees, Walker College of Business faculty are creating new ways for online learners to access the professional connections and career...

Pfrogner honored by Cratis D. Williams School of Graduate Studies

Pfrogner honored by Cratis D. Williams School of Graduate Studies
Dec 13, 2022

Marc Pfrogner, an MBA student in the Walker College of Business, has...

Finance professor named Sun Belt Faculty Member of the Year

Finance professor named finalist for Sun Belt Faculty Member of the Year
Dec 12, 2022

Dr. David Marlett, a professor of risk management in the Walker College of Business, was Appalachian State University's nominee for Sun Belt...

App State economist shapes how we measure values for the environment

App State economist shapes how we measure values for the environment
Dec 12, 2022

Several economics faculty at Appalachian State University are engaged in research that contributes to addressing local and global...

Management faculty presents solutions to the greenwashing conundrum

Management faculty presents solutions to the greenwashing conundrum
Dec 12, 2022

Faculty in the Department of Management at Appalachian State University...

App State - NC Commerce partnership featured in annual report

App State - NC Commerce partnership featured in annual report
Dec 3, 2022

The North Carolina Department of Commerce's Rural Economic Development Division recently released its 2022 annual report, and it includes feature...

Marketing professor named editor of Journal of Business Research

Marketing professor named editor of Journal of Business Research
Dec 2, 2022

Dr. Binay Kumar, an Assistant Professor Appalachian State University's Department of Marketing & Supply Chain...

This Thursday @ 5pm, COP 27 delegates will Share experiences from Egypt

This Thursday @ 5pm, COP 27 delegates will Share experiences from Egypt
Dec 1, 2022

This Thursday, December 1, at 5PM, App State community members are invited to attend an open discussion about UN Climate Change...

Dana Clark to serve as App State macebearer Dec. 16

Dana Clark to serve as App State macebearer Dec. 16
Nov 30, 2022

Professor Dana Clark, a longtime professor of management and director of Appalachian State University's...

CIS, MGT majors present this week in pursuit of Walker College Honors Thesis

CIS, MGT majors present this week in pursuit of Walker College Honors Thesis
Nov 28, 2022

Two Appalachian State University students earning a BSBA degree will present their honors theses.

Sammie Little, a...

Accounting student featured in IMA's Campus Connections

Accounting student featured in IMA's Campus Connections
Nov 22, 2022

Jaime Ziegenfuss Whitehead is the featured student in the Fall 2022 edition of Campus Connection, the newsletter for Institute of Management...