Business for Good

2022 Conference

The annunal Business for Good event took place on Friday, September 23, 2022. The conference featured Brian Matt, head of ESG Advisory for the New York Stock Exchange, Jordan Feigh, Sustainability and Product Stewardship Manager, UNIFI and Michael Winters, President & Chief Revenue Officer, WinCup.



Brian Matt, head of ESG Advisory for the New York Stock Exchange

The 2022 Business for Good conference will feature keynote speaker, Brian C. Matt, CFA, Head of ESG Advisory for the New York Stock Exchange, and is responsible for the NYSE’s relationship with its listed companies with respect to their progress on ESG. He has over 20 years of experience in working with corporate investor relations teams to help them craft and deliver their investment stories. Prior to NYSE, Brian was head of ESG for Americas for IHS Markit’s Issuer Solutions group, and led the buildout of a product suite helping companies to evaluate their ESG disclosures and engage with stakeholders. He was previously Global Head of Strategy & Innovation, as well as led the buildout of various corporate IR-focused products including investor targeting, situational analytics, and corporate governance / shareholder engagement platforms, for Ipreo. Brian is based in New York and is a CFA charterholder.


Jordan Feigh, Sustainability and Product Stewardship Manager, UNIFI

Special guest speaker, Jordan Feigh is the Sustainability and Product Stewardship Manager at Unifi Manufacturing Inc., a global leader in performance fibers including REPREVE®. Made from post-consumer and industrial waste, REPREVE® is the sustainable fiber of choice globally.  In this capacity Jordan is responsible for the development and implementation of Unifi’s sustainability strategy.  Additionally Jordan manages customer product stewardship needs. Prior to this role, Jordan served as the Quality Assurance Manager for Unifi’s REPREVE® Recycling Center. Jordan’s extensive knowledge of REPREVE® production allows her to further promote Unifi’s mission to work today for the good of tomorrow. Jordan holds a B.S. in Chemical Engineering from Virginia Tech.



Michael Winters, President & Chief Revenue Officer, WinCup

Michael Winters is a consumer packaged goods industry veteran who has been instrumental in turnarounds and growth at WinCup, Georgia Pacific, GlaxoSmithKline, and Unilever. Winters currently serves as president and chief revenue officer of WinCup, a national foodservice manufacturer.
Having first joined the organization as a part of a turnaround leadership team, Winters has served in an executive role with WinCup for the past 15 years. In September 2020, he helped position the company’s sale to Atar Capital, a private investment firm whose core principles include a commitment to sustainability and investing in companies that work to protect the environment. During Winters’ tenure, he has helped transform the company’s strategy to move from legacy non-ecofriendly foodservice products to relevant eco-friendly and sustainable brand platforms. This transformation has dramatically expanded market access and acceptance from industry leading customers nationwide. WinCup’s transformational efforts have produced new brands including Vio®, the World’s First Landfill Biodegradable Eco-Friendly Foam Cups & Containers and, most recently, Phade® The World’s First Sustainable, Marine Biodegradable, Home and Industrial Compostable Straws & Stirrers.
Winters is an App State alumnus, having earned his BSBA from the Walker College of Business in 1983.

Recent Events

2021 Conference

During the 2021-22 academic year, Business for Good partnered with the Global Opportunities Conference, to host an event on Friday, March 25. Learn more.

2020 Virtual Conference

Appalachian's Walker College of Business hosted a panel discussion about Beyond Zero, an inspirational roadmap for how business can reverse climate change. Attendees received exclusive, pre-release access to the award winning documentary Beyond Zero. 


2018 Conference

2017 Conference

2016 Conference

Friday, August 19, 2016
Download the program [PDF]
Read the news release
Photos from the event

Triple E Awards

The Triple E Award (previously Green E Award) recognizes individuals for outstanding accomplishments in the area of sustainable business at Appalachian State University. The "E" stands for Economy, Environment and Equity. 

Previous Recipients:

Rajat Panwar, 2020
Joseph Cazier, 2019
Todd Cherry, 2019
Heather Dixon-Fowler, 2018
John Whitehead, 2018
Leigh & Pam Dunston, 2017
Tammy Kowalczyk, 2017
Heather Norris, 2016