App State students make an impact on businesses’ triple bottom line
Sep 19, 2019
BOONE, N.C. — An initiative by Appalachian State University’s Walker College of Business (WCOB) is helping companies use their businesse...
Marketing professor weighs in on why green efforts are good for not only the planet, but also business
Sep 6, 2019
A recent post by Adweek.com details Seventh Generation's aim to inspire action against climate change ahead of a Sept. 20 climate strike thr...
Faculty’s research accepted at Information Technology & People
Sep 3, 2019
By Harley NefeBOONE, N.C. –Two Appalachian State University faculty members in the Walker College of Business had their manuscript entitled "Ethics ...
Finance and banking professor earns Plemmons Medallion
Aug 14, 2019
BOONE, N.C. — Six members of the Appalachian State University Community were awarded W.H. Plemmons Leadership Medallions in recognition of their eff...
Accounting professor's article in Strategic Finance earns certificate of merit in Lybrand Competition
Jul 22, 2019
An article by accounting professor Kim Zahller has earned a certificate of merit in the Lybrand Competition, presented by Strategic Fin...
Advertising research will help marketers know when to invest in ad creativity
Jun 26, 2019
Research on advertisement creativity from Walker College Marketing Professor Ilgım Dara Benoit was recently published in the Journal of Consumer Mark...
Walker College of Business faculty and staff honored with 2019 Sywassink Awards for Excellence
Jun 21, 2019
BOONE, N.C. — Five faculty and two staff members in Appalachian State University’s Walker College of Business have been recognized with ...
Supply chain management program to transition to Department of Marketing
Jun 14, 2019
BOONE, N.C. — Effective Fall 2019, Appalachian State University's supply chain management degree program will transition from the Department of Comp...
Stec named experiential learning faculty fellow in business
Jun 10, 2019
Mr. Bob Stec, a management lecturer in the Walker College of Business, has been named experiential learning faculty fellow at Appalachian State Univer...
Stallworth named director of Master of Science in Accounting program at Appalachian State University
Jun 10, 2019
Dr. Lynn Stallworth has been named program director of the Master of Science in Accounting program at Appalachian State University, effective July 1, ...