
Marketing professor offers advice on cheap car insurance in NC
Apr 27, 2021
Appalachian State University Marketing Professor Lubna Nafees has been featured as an expert in a WalletHub article describing 2021’s “best cheap ...

Location offers clues to attitudes about sustainability
Apr 26, 2021
Research from a cross-disciplinary team of Appalachian State University professors and the University of Hawaii examines how personal traits...

Marketing professor advises on "cheap" car insurance in North Carolina
Apr 14, 2021
Appalachian State University Assistant Professor of Marketing Atanas (Nik) Nikolov has been featured as an expert in a WalletHub article describi...

Dr. Jamie Parson on the importance of inclusivity in the classroom
Apr 9, 2021
The 90.5 WASU FM radio station recently had Dr. Jamie Parson—Appalachian State Professor in the Finance, Banking and Insurance department—on their...

Marketing researchers discover marginalized women utilize social media to counter biased, mainstream narratives about them, promote well-being
Mar 29, 2021
Research from faculty at Appalachian State University examines the way in which marginalized women utilize social media to counter biased, mainstream ...

For ‘the gram’: App State’s Dr. Lubna Nafees studies social media influencers
Mar 29, 2021
BOONE, N.C. — Dr. Lubna Nafees uses work time to surf social media. She’s not playing around, though: This assistant professor in Appalachian Stat...

Sustainability research from App State helps neighborhoods prepare for extreme weather events
Mar 29, 2021
Researchers at Appalachian State University have teamed up with AT&T to provide climate data that could help at-risk neighborhoods prepare for ext...

Spring 2021 edition of Eye on IOHRM now available
Mar 29, 2021
The Spring 2021 edition of "Eye on IOHRM" is now available online.Eye on IOHRM is a news publication from the Industrial-Organizational Psycholog...

Walker College joins Sustainable Development Solutions Network, affirms commitment to accomplish Sustainable Development Goals
Mar 18, 2021
Appalachian State University's Walker College of Business has officially joined the Sustainable Development Solutions Network (SDSN), a global platfor...

Research addresses major social problem, texting while driving
Mar 18, 2021
Research from Dr. Ilgım Dara Benoit, an assistant professor of marketing in Appalachian State University's Department of Marketing & Supply ...