News

Mountaineer Gear Teammates at 2025  International Collegiate Business Strategy Competition

Management students compete in International Collegiate Business Strategy Competition in California
May 31, 2025

Appalachian State University students participated in the 2025 International Collegiate Business Strategy Competition, hosted by California State University, Long...

Kyle Vetter, left, receives a certificate for best research poster

MBA student earns 'best paper' at annual celebration of Student Research and Creative Endeavors event
May 27, 2025

Walker College of Business MBA student Kyle Vetter won the best research poster competition, which was awarded on April 16 as part of Appalachian State University's 28th Annual...

Director of App State's insurance program advises on effects of extreme weather on homeowner costs

Director of App State's insurance program advises on effects of extreme weather on homeowner costs
May 27, 2025

Advice from Dr. David Marlett, managing director of Appalachian State University’s Brantley Risk & Insurance Center, was recently featured in npr...

Accounting professor's research advises on effects of leniency in the workplace

Accounting professor's research advises on effects of leniency in the workplace
Jun 24, 2021

Scot Justice, an assistant professor of accounting at Appalachian...

Marketing major earns leadership award

Marketing major earns leadership award
Jun 24, 2021

Appalachian State University senior Sam Cheatham has earned a Dr. Jim...

Walker College staff members earn "shout out" for service

Walker College staff members earn "shout out" for service
Jun 24, 2021

Members of the Walker College of Business staff have earned a Staff Senate Staff Shout Out for exemplary service in their work during the second...

Appalachian State University alumnus Christian Torres-Trujillo ’20, a digital marketing specialist in pay-per-click (PPC) marketing with TreeHaus Marketing LLC.

Christian Torres-Trujillo ’20 pursues his ‘dream career’ in digital marketing
Jun 22, 2021

BOONE, N.C. — What drew digital marketing specialist Christian Torres-Trujillo ’20 to his chosen profession?

Chris Taylor ’09 ’11, a professional security specialist and senior lecturer in Appalachian State University’s Department of Computer Information Systems. Taylor is the program coordinator for the new cybersecurity concentration in App State’s BSBA in computer information systems degree program.

New cybersecurity concentration gives App State students the skills to combat hackers
Jun 22, 2021

BOONE, N.C. — Chris Taylor ’09 ’11 is a computer hacker, and he teaches his students the tricks of the trade — with the best of intentions.

WSJ features marketing alumna who launched her company to help young people tackling debt, but who want to travel

WSJ features marketing alumna who launched her company to help young people tackling debt, but who want to travel
Jun 14, 2021

Appalachian State University alumna Jateria Pittman is featured in a June 13 Wall Street Journal...

Marketing professor earns best seller award from Ivey Publishing

Marketing professor earns best seller award from Ivey Publishing
Jun 2, 2021

Dr. Lubna Nafees, an associate professor of marketing in Appalachian...

Accounting professor weighs in on current job marketing trends

Accounting professor weighs in on current job marketing trends
Jun 1, 2021

Kevin Eller, an associate professor of accounting and...

Pictured in Appalachian State University’s Walker College of Business are the university’s 2021 Broyhill Fellows — all of whom graduated from App State in May. From left to right: Sean James ’21, of Charlotte; Sam Crouse ’21, of Spruce Pine; Olivia Guillebeau ’21, of Charlotte; Zach Stowell ’21, of Conover; and Obi Ludwig ’21, of Winston-Salem. The fellows won state, regional and continental titles in this year’s CFA Institute Research Challenge.

App State business students take state, regional and continental titles in 2021 CFA Institute Research Challenge
Jun 1, 2021

BOONE, N.C. — Five Appalachian State University business majors made history this year with a trifecta win in the 2021 Chartered Financial...