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App State business students explore the future of  AI and Digital Transformation in Marketing across Europe  WCOB, App State at the historic Oude Markt (Old Market) in Leuven. Photo submitted

App State business students explore the future of AI and digital transformation in marketing across Europe
Nov 5, 2026

Eight Walker College of Business students explored how artificial intelligence (AI) and digital transformation are reshaping marketing practices and transforming industries across Belgium, the...

Walker College launches AI in Business Graduate Certificate
Nov 2, 2026

The Walker College of Business now offers a fully online AI in Business Graduate Certificate designed to help professionals understand artificial intelligence (AI) business applications while...

An representative from an employing organization (Lowe’s) speaks with online accounting students during a recent virtual career fair organized for App State Flight Path accounting students.

Online accounting students connect with employers through virtual career fairs
Oct 30, 2026

As more students seek flexible pathways to earn their degrees, Walker College of Business faculty are creating new ways for online learners to access the professional connections and career...

 Marketing professor offers advice on photo credit cards

Marketing professor offers advice on photo credit cards
Oct 21, 2024

Expert advice from Dr. Pia A. Albinsson, Beroth Professorship of Marketing in Appalachian State University's Department of Marketing & Supply...

A special 'beans from the dean' October 21

A special 'beans from the dean' October 21
Oct 20, 2024

Walker College Dean Sandra Vannoy and the Walker College Dean’s Club are partnering with...

A group of students at Iguacu Falls on the Brazil and Argentina border in May. These falls lie a few miles from the largest hydroelectric plant in the Western Hemisphere, a place the students visited during the program.

‘The best two weeks of my life’: Study abroad learners share their experience
Sep 26, 2024

In a recent news post from The Appalachian, entitled...

Charlie Chen, Shishir Shakya, and Jason Xiong

Three Walker College professors to present business research at Research and Creative Activity event
Sep 24, 2024

The Research and Creative Activity event on Thursday, September 26 has been postponed to a later date.

More information will be...

Meet the banks: the first of 3-part industry night will bring 13 partners to Peacock Hall on September 10

Meet the banks: the first of 3-part industry night will bring 13 partners to Peacock Hall on September 10
Sep 10, 2024

According to staff from the Walker College's Business Career Services Office and the NC Bankers Association, Appalachian State University...

From left to right, sharing a hammock during the Welcome to App Field Day on Sanford Mall, inside the new cyberlab, inside a Sanford Hall classroom in Boone...

App State marks its 125th year with strong enrollment
Sep 9, 2024

Boone campus population held steady for 5th consecutive year as Hickory campus and online enrollment continue growth

BOONE, N.C. — Appalachian...

Burt, Odom selected participate in 2024 BRIDGES program

Burt, Odom selected participate in 2024 BRIDGES program
Sep 6, 2024

Two staff members in the Walker College of Business have been selected to participate in the 2024 BRIDGES Academic Leadership Program.

...

Marlett noted as expert reviewer for US News & World Report

Marlett noted as expert reviewer for US News & World Report
Sep 6, 2024

U.S. News & World Report, a media company that publishes independent reporting, rankings, data journalism and advice, includes Dr. David...