Walker College of Business

Dept - MKT SCM

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From left are Clark, Blau, Perdue, Gainey, Adiga, Hungerford, Klotz

Students shine during the Spring 2026 Walker College of Business Excel Challenge Apr 7, 2026

On March 24, rapid keystrokes and the hum of analytical thinking marked the Walker College of Business Excel Challenge.

Students, Front Page, Dept - ACC, Dept - CIS, Dept - FIN, Dept - MKT SCM, MBA
Collage of New Faculty Faces

Walker College welcomes new faculty members for Spring 2026 semester Feb 12, 2026

The Walker College of Business at Appalachian State University has welcomed 16 new faculty to begin the Spring 2026 term.

Walker College News, Faculty, Dept - ACC, Dept - CIS, Dept - ECON, Dept - FIN, Dept - MGT, Dept - MKT SCM, Front Page
Clockwise from top left are Lana Butler, Yauri Hatcher, David Itson, Lorena Moors Cely, Harley Locklear, Tyler Nece, Ethan Salemy, Lucas Schwinger, Ethan Truesdale, Charlie Van Winkle, Jadon Williams, and Oscar Yarbrough.

App State names 12 Holland Fellows for 2026 Dec 19, 2025

Twelve outstanding students from Appalachian State University’s Walker College of Business have been selected for the prestigious 2026...

Students, Holland Fellows, Dept - ACC, Dept - ECON, Dept - MGT, Dept - MKT SCM, International
The Department of Marketing & Supply Chain Management recently welcomed travel blogger, social media influencer and IT recruiter for Amazon Web Services Becca Ingle to present on her experiences during a digital marketing class (MKT 3225-101).

In Pictures: marketing classroom welcomes social influencer Oct 23, 2019

A key component to the Walker Experience at Appalachian State University is classroom learning with industry professionals. 

Dept - MGT, Dept - MKT SCM
Research posters to be presented Oct. 24

Research posters to be presented Oct. 24 Oct 15, 2019

Sixteen faculty research projects and three faculty-led student research projects will be presented at the 2019 Walker College of Business Dean's...

Faculty, Students, Dept - ECON, Dept - CIS, Dept - ECON, Dept - FIN, Dept - MKT SCM, Research, Events, Front Page
Grayson Farmer, of Purlear, a senior marketing major and student veteran at Appalachian, far left, with Siobhan Norris, program manager of military and veteran education for the University of North Carolina System Office, center, and Joe Wessel, student veteran and president of the University of North Carolina at Wilmington's Student Veterans Association, at the eighth annual Student Veterans of America Leadership Institute in Washington, D.C.
Seventh Generation is closing its office to encourage employees to join the global climate strike.
The Walker College welcomes new faculty and staff members in Fall 2019
Summer campers in Peacock Hall focus on innovation
Advertising research will help marketers know when to invest in ad creativity

Advertising research will help marketers know when to invest in ad creativity Jun 26, 2019

Research on advertisement creativity from Walker College Marketing Professor Ilgım Dara Benoit was recently published in the...

Research, Dept - MKT SCM, Faculty, Front Page
Supply chain management program to transition to Department of Marketing
Alumni Spotlight: Sales Marketing Grad Patrick Holden

Alumni Spotlight: Sales Marketing Grad Patrick Holden Jun 10, 2019

Patrick Holden ‘19 majored in marketing at Appalachian State University with a concentration in professional selling.

Today, Holden is a...

Alumni, Competition, Dept - MKT SCM
Helpful Tip

Marketing professors provide advice for credit card selection May 23, 2019

Appalachian State University marketing professors Pia Albinsson and Neel Das were recently featured in...

Dept - MKT SCM, Faculty