App State business students explore the future of AI and digital transformation in marketing across Europe
Nov 5, 2026
Eight Walker College of Business students explored how artificial intelligence (AI) and digital transformation are reshaping marketing practices and transforming industries across Belgium, the...
Walker College launches AI in Business Graduate Certificate
Nov 2, 2026
The Walker College of Business now offers a fully online AI in Business Graduate Certificate designed to help professionals understand artificial intelligence (AI) business applications while...
Online accounting students connect with employers through virtual career fairs
Oct 30, 2026
As more students seek flexible pathways to earn their degrees, Walker College of Business faculty are creating new ways for online learners to access the professional connections and career...
Dixon-Fowler, Shinnar to lead in Department of Management
Jul 18, 2019
Heather Dixon-Fowler has been named chair of the...
Business students at App State step in and stock up for the High Country’s hungry
Jul 15, 2019
BOONE, N.C. — In June, about 58 pounds of food was collected and more than 10,000 pounds processed by members of Appalachian State University’s ...
Advertising research will help marketers know when to invest in ad creativity
Jun 26, 2019
Research on advertisement creativity from Walker College Marketing Professor Ilgım Dara Benoit was recently published in the...
Walker College of Business faculty and staff honored with 2019 Sywassink Awards for Excellence
Jun 21, 2019
BOONE, N.C. — Five faculty and two staff members in Appalachian State University’s Walker College of...
Supply chain management program to transition to Department of Marketing
Jun 14, 2019
BOONE, N.C.
Appalachian partners to present as part of Boone Chamber Insight Series
Jun 14, 2019
Appalachian State University leaders and alumni will present as part of the Boone Chamber of Commerce Insight Series, which focuses on leadership...
Survey respondents willing to pay for stormwater management and reduce negative effects from runoff
Jun 11, 2019
Using the Boone Creek watershed that runs through Appalachian State University’s campus as a laboratory, an interdisciplinary research team at...
Stec named experiential learning faculty fellow in business
Jun 10, 2019
Mr. Bob Stec, a management lecturer in the Walker College of Business, has been named experiential learning faculty...
Stallworth named director of Master of Science in Accounting program at Appalachian State University
Jun 10, 2019
Dr. Lynn Stallworth has been named program director of the Master of Science in Accounting program at...
Alumni Spotlight: Sales Marketing Grad Patrick Holden
Jun 10, 2019
Patrick Holden ‘19 majored in marketing at Appalachian State University with a concentration in professional selling.
Today, Holden is a...