App State business students explore the future of AI and digital transformation in marketing across Europe
Nov 5, 2026
Eight Walker College of Business students explored how artificial intelligence (AI) and digital transformation are reshaping marketing practices and transforming industries across Belgium, the...
Walker College launches AI in Business Graduate Certificate
Nov 2, 2026
The Walker College of Business now offers a fully online AI in Business Graduate Certificate designed to help professionals understand artificial intelligence (AI) business applications while...
Online accounting students connect with employers through virtual career fairs
Oct 30, 2026
As more students seek flexible pathways to earn their degrees, Walker College of Business faculty are creating new ways for online learners to access the professional connections and career...
Fall 2021 term brings administrative and curricular changes in App State’s Walker College of Business
Jul 1, 2021
The 2021-22 academic year brings Appalachian State University students in the Walker College of Business new educational offerings and the...
Marketing research provides clues for 'green' advertisers
Jun 25, 2021
Dr. Ilgım Dara Benoit, an assistant professor of marketing at...
Lewis named chairperson for Department of Management
Jun 24, 2021
The Department of Management in Appalachian State University’s Walker College of Business has named...
Davè attains QM certification for MBA program's 'global supply chain management' course
Jun 24, 2021
Dinesh Davè, director of supply chain management in the...
Accounting professor's research advises on effects of leniency in the workplace
Jun 24, 2021
Scot Justice, an assistant professor of accounting at Appalachian...
Marketing major earns leadership award
Jun 24, 2021
Appalachian State University senior Sam Cheatham has earned a Dr. Jim...
Walker College staff members earn "shout out" for service
Jun 24, 2021
Members of the Walker College of Business staff have earned a Staff Senate Staff Shout Out for exemplary service in their work during the second...
Christian Torres-Trujillo ’20 pursues his ‘dream career’ in digital marketing
Jun 22, 2021
BOONE, N.C. — What drew digital marketing specialist Christian Torres-Trujillo ’20 to his chosen profession?
New cybersecurity concentration gives App State students the skills to combat hackers
Jun 22, 2021
BOONE, N.C. — Chris Taylor ’09 ’11 is a computer hacker, and he teaches his students the tricks of the trade — with the best of intentions.
Hunsinger earns QM certification for MBA course in business analytics
Jun 15, 2021
Scott Hunsinger, a professor in the Department of...