Dept - MKT SCM

Marketing alumnus details lessons learned from manufacturing Bev Tie
Dec 18, 2017

The mountaineer.com recently posted about the Bev Tie, a novel beverage holder designed by Walker College of Business alumnus Reuben Hollifi...

 #WalkerAbroad photo competition winners with Associate Dean Martin Meznar, left, and International Programs Specialist Meredith Pipes, right

Seventeen honored during 2017 Walker College International Awards Ceremony
Nov 30, 2017

The Walker College of Business recently hosted its annual International Awards Ceremony and luncheon to honor students, faculty and staff from th...

Pictured from left are Bobby Martin, Narayana Walters, Jackson Barbee, Chandler Greer and Erich Schlenker

Three earn top spots for innovative business ideas
Nov 20, 2017

Appalachian State University Freshman Jackson Barbee earned the top spot and $1,000 at the 2017 Big Idea Pitch Competition for his...

Economics Researcher David Dickinson, left, shares a moment with Accounting Researcher Tammy Kowalczyk, Marketing Researcher Pia Albinsson and Management Researcher Carol Kline

In Pictures: Business professors share a moment during the Oct. 27, 2017 Dean's Club Research Poster Session
Oct 25, 2017

Four Walker College of Business were shared a moment during the 2017 Dean's Club Research Poster Session held in Peacock Hall October 25, 2017.Re...

Business faculty, staff recognized as "most helpful" at Appalachian
Sep 14, 2017

Appalachian State University's Mapworks Office has released the 2016-17 version of its Most Helpful Faculty & Staff poster.Eighteen faculty or sta...

Appalachian State University Marketing Professor Pia Albinsson while in Sonoma, CA, while attending the International Conference of the Academy of Wine Business Research

In Pictures: Marketing professor presents research on NC winery practices during national conference
Aug 7, 2017

Appalachian State University Marketing Professor Pia Albinsson recently attended the International Conference of the Academy of Wine Busines...

Source: 2017 Deloitte Millenial Survey

Alumnus featured in Insurance Business America magazine, discusses 'aging workforce' challenge to insurance industry
Aug 7, 2017

Walker College of Business alumnus Josh Ammons was recently featured in Insurance Business America magazine, the magazine for America's insurance...

Matt Zothner

Marketing student highlights experiences in China as a 2017 Holland Fellow
Aug 1, 2017

Appalachian State University student Matt Zothner recently compiled a video montage of his experiences  in China as a William R. Hollan...

 Walker College marketing professor's research on consumer behavior published in Journal of Consumer Marketing

Marketing professor's research on consumer behavior published in Journal of Consumer Marketing
Jun 27, 2017

Research on consumer decision making from Walker College Marketing Professor Ilgim Dara Benoit was recently published in the Journal of Consumer Marke...

Photo by Ken Ketchie, hcpress.com. Local outdoor enthusiasts (from left) Jason Berry, Bill Ireland and Russ Hiatt are pictured at Appalachian Mountain Brewery.

Alumni Spotlight: Boone Film Festival co-Founder Jason Berry '02 MGT, MKT
Jun 9, 2017

Residents of the High Country are invited to participate in the Boone Film Festival, an event that Appalachian State University alumnus Jason Berry '0...